Educate, entertain, actively engage current residents and prospects.
Touchmark® Retirement Communities — Marketing & Public Relations:
I have worked with Touchmark longer than with any other client, and it has been professionally and personally gratifying to journey with them. In partnership with their PR and creative teams, I have helped develop their marketing/creative strategies and many forms of print and electronic communications, including ads, mailers, newsletters, articles, resident profiles, radio/TV/PPT scripts, calendars, and Web content for their 11 retirement communities.
COPY SAMPLE: Continue your dreams, don't retire them. This is the time in your life that you are free to do more of the things you've always dreamed of doing. To explore new places, strike up new friendships, relax, stay active, worry less. To take on a new vocation or volunteer more. And to cut out a few of those things that you never really liked doing.
Touchmark® Retirement Communities Website
